Design Leader. Visual Storyteller. Creative Problem Solver.
Design Leader. Visual Storyteller. Creative Problem Solver.
As the Senior Director of Design for GSUSA, I developed social media content that celebrated cultural icons, pivotal events, as well as promoted positive self-image, thoughtful online interaction, and personal empowerment. This content ranged from highlighting the power of Amanda Gorman as the first National Youth Poet Laureate and youngest person to read at an inauguration ceremony, to addressing critical societal issues like gender pay equality and disability rights, consistently sparking significant conversations and high engagement.
Whether tapping into trending topics or lifting individual stories (and let's not forget the debate over the perfect level of marshmallow toasting on National S'mores Day!), I was honored to creatively contribute to such important conversations among diverse audiences across various digital platforms.